Sunday, May 31
- Reasons Why I'll Click 'Follow'...
As you can see from the title, today's post is going to be based on what ticks my box, honks my horn and all that jazz when it comes to a blog, and what makes me click that 'follow' button. Therefore, this may not be interesting for my non-blogger readers, but it might be interesting to gain an insight, or it may appeal to you if you're thinking of starting a blog. I want to quickly add (it's sad that I feel this is necessary) that I'm not saying I'm a pro in gaining followers. The point of this post is just to share with you what personally makes me follow a blog. I've said numerous times on here that I love to read blogs as well as write one, and I'm constantly discovering new blogs and adding to my reading list. To me, blogging is about being a part of the community and a large part of the enjoyment is reading what others have to share. It actually kind of baffles me how some bloggers don't follow blogs or Twitter accounts as I see it as a two-way thing; I actively use bloglovin' to keep up-to-date with my favourite reads and make sure I never miss a post. So what makes a blog become one of my 'favourites'? YOUR BLOG: Firstly, and most obviously, is your blog itself. It's so much more enjoyable to navigate through a blog which has a sleek design, no patterned backgrounds overlapping text, and no minuscule writing that requires me to up the zoom. When designing your layout, keep your readers in mind and what you, yourself, like to see when reading a blog. A blog that has posts that are easy to find is likely to get returning readers. Another obvious one is your content. I like to keep a fashion & beauty focus, but then add in a splash of lifestyle or chattier posts (like this one), particularly at the weekend. I want each post to be a surprise to my readers and have them look forward to the next. I would recommend trying to do something a bit different, such as posting a comparison post rather than just a review, or creating a series. For example, I have a 'Themed Wish List' and 'Good Reads' series, and I'm a big fan of Hayley's 'Wittering Wednesday's', which, in case you missed it, she asked me to guest post in. What.A.Mega.Babe. As well as having a clean layout and enjoyable content, photos are so important. I've actually followed blogs based on their images alone; if they're large, clear and the blogger clearly has a skill for composition, it's a yes from me. So layout and content definitely draw me towards a blog, but this isn't the be-all and end-all in why I'll click 'follow'. YOU: Personally, I think the most important thing is that you engage and interact in the community. I've followed blogs that perhaps don't quite meet the points I've discussed above, but they comment on my posts regularly and have made the effort to build a relationship with me. I read every single comment I get underneath my posts and make sure I put time aside to return the favour. I remember names and recognise when I have a returning commenter, so I do the same for them. I follow their blog because I'm interested in what they have to say and what they've been up to, and I'm willing to spend an extra few minutes navigating through it if I need to. Similarly, I remember who comments back to me once I've left one, which makes me much more likely to return to their blog in the future. If you're wanting to up your interaction, I'd definitely recommend leaving your link underneath a comment (to your blog, don't spam with various different accounts/pages), or if you don't leave a link, make sure your blog address is accessible on your G+ account so it's easier for people to return the favour. Overall, I want to stress the importance of relationship building in the blogging community. Afterall, there's no point producing excellent content when it gets zero engagement. What do you think of this post? Let me know if you have any advice to add. Also, how amazing are my branded mug & notebook in the image above?! Huge thank you to Getting Personal* *Products marked with an asterix (*) have been gifted. I only feature products/services to my personal taste, and all opinions are 100% my own.
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